Structure follows Strategy Follows Structure
From Wikireedia
Chandler Structure follows strategy and the M-form was the best org form to support strategic growth. The org form must be designed with the following themes in mind
- Proficiency - Captures the capabilities
- Efficiency - costs v benefits - reduction of over lap
- Internal - preserve culture, values
- External - Responsible to mkt requirements
- concentration - what sectors to be in
- Innovation orgs should interact together
Suits a more planned approach to strategy